Where is the sense in introducing yet another tax on the PR industry?
NLA | (0)
The NLA (Newspaper Licensing Authority) has announced that it is going to start charging agencies to forward links to clients of press cuttings on newspaper websites. It’s madness.
The health of the PR industry is integrally linked with that of the media. The sector relies on us, just as we rely on it, yet we are being asked to pay further fees in a recession, with little information on exactly what the funds are used for and for whose benefit. Continue Reading...